Comments on: SpotXchange supports Atlas In-Stream Video http://www.spotxchange.com/blog/2007/10/01/spotxchange-supports-atlas-in-stream-video/ Insight into Video Advertising World Sun, 08 Feb 2009 19:39:26 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: doug render http://www.spotxchange.com/blog/2007/10/01/spotxchange-supports-atlas-in-stream-video/comment-page-1/#comment-6 doug render Wed, 10 Oct 2007 18:02:23 +0000 http://spotxchange.wordpress.com/2007/10/01/spotxchange-supports-atlas-in-stream-video/#comment-6 DART DFP adserver can call SpotXchange for ads, assuming the publisher who owns the adserver understands it well enough to configure it to query SpotXchange. We have a number of publishers who already use DART to manage queries from multiple ad sources, inclduding SpotXchange. The Atlas integration described above is 180 degrees different from a publisher's use of DART--the Atlas integration supports an Atlas Instream advertiser using that platform to deliver and track and ad on a SpotXchange publisher's site. -Doug DART DFP adserver can call SpotXchange for ads, assuming the publisher who owns the adserver understands it well enough to configure it to query SpotXchange. We have a number of publishers who already use DART to manage queries from multiple ad sources, inclduding SpotXchange.

The Atlas integration described above is 180 degrees different from a publisher’s use of DART–the Atlas integration supports an Atlas Instream advertiser using that platform to deliver and track and ad on a SpotXchange publisher’s site.

-Doug

]]> By: trey gaskins http://www.spotxchange.com/blog/2007/10/01/spotxchange-supports-atlas-in-stream-video/comment-page-1/#comment-7 trey gaskins Wed, 10 Oct 2007 00:01:11 +0000 http://spotxchange.wordpress.com/2007/10/01/spotxchange-supports-atlas-in-stream-video/#comment-7 Have you also integrated into DART DFP? Have you also integrated into DART DFP?

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