OMMA Magazine: Video Ads: The Polls Are Still Open
Thursday, November 1st, 2007OMMA Magazine, by Steve Smith, November 2007 issue
The venerable pre-roll is hardly a lame duck, but other candidates are waiting in the wingsPre-roll ads are a little bit like the presidential primaries. Everyone loves to criticize them and all the attendant hoopla, yet we still use them as the principal method for selecting our leaders. [...]
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