SpotXchange's Blog

Through its ACE Platform, YuMe Gives Publishers Even More Ways to Maximize the Monetization of Video Inventory
REDWOOD CITY, Calif., March 18 – YuMe, the largest online
video advertising network, today announced a partnership with SpotXchange designed to increase inventory fill rates and revenue opportunities for YuMe publishers. Publishers using ACE (Adaptive Campaign Engine) — a new capability [...]

MediaPost Online Video Insider, Posted March 11th, 2008 by Paul Bowlin
For those of us selling in-stream video advertising to advertisers and agencies the good news about budgets moving into our space keeps coming. According to an Accustream iMedia Research report $420 million was spent in pre-roll ads in 2007. Based on conversations that I [...]

It amazes me to watch the ferocious pace of media and politics. To be quite honest, it’s exhausting. When do these candidates sleep?
We now live in a 24 hour political news cycle that is entertaining, dramatic, tailored to our personal interests, and extremely localized. In response, the candidates and the political action committees (PACs) need [...]

The ANA held its inaugural “TV & Everything Video Forum” on February 28th in NYC. This loaded topic drew the largest audience the ANA has seen at any of forum to-date. Leading advertisers, agencies, content producers, research organizations and media sales organizations converged to review the paradigm shift taking place in the industry.ANA President and [...]

What: SpotXchange representatives will be available at booth 109 in the exhibit hall at OMMA Global during show hours. SpotXchange demonstrations and interviews can be arranged prior to the event.
When: March 17-18, 2008
Where: OMMA Global, Booth # 109, Renaissance Hollywood Hotel
Who: Contact Bryan Blood, bblood@spotxchange.com, or Mark Reynolds, mark@spotxchange.com, to set up a meeting.
Press Contact: Valerie Quintanilla, [...]

What: SpotXchange representatives will be available at the IAB Marketplace: Network & Exchanges event. SpotXchange demonstrations and interviews can be arranged prior to the event.
When: Monday, March 31, 2008
Where: IAB Marketplace: Ad Networks & Xchanges, New York City, Roosevelt Hotel
Who: Contact Paul Bowlin, pbowlin@spotxchange.com, to set up a meeting.
Press Contact: Valerie Quintanilla, Valerie@spotxchange.com, 303.345.6623
About SpotXchange
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