As you’ve seen from our newly relaunched site, SpotXchange has a new logo, a new tag line, and new messaging. We are all about performance. We’ve always been about performance, but now we’re making sure our brand reaffirms our mission to our advertisers and publishers.
You might be asking, what is performance-based video advertising? To [...]
Mike Shehan spoke on a panel at the Casual Connect show in Seattle this past week. He spoke about monetizing casual games. Colin Campbell quotes Mike in his conference recap article titled “Opinion: Casual Connects.”
Mike’s quote:
But change is inevitable, and it’s fueling the growth of the casual games business. Mike Shehan, founder and CEO of [...]
SpotXchange launched a twitter feed today for SpotXchange publishers called SpotX4Pubs located at http://twitter.com/SpotX4Pubs. SpotXchange is suggesting active and prospective publishers to follow SpotX4Pubs so as to receive updates about inventory requests (domestic and international), product releases, and network advisories. Sign up today and be in the know!
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