SpotXchange's Blog

Zach Rogers from ClickZ wrote a nice piece about video ad retargeting.  Go here to read the article on ClickZ:  http://bit.ly/acRa6H

Will Richmond from VideoNuze published a terrific article on SpotXchange’s retargeting service.  To read and comment on the article, go here:  http://bit.ly/apRBgP
And if you are interested in the broadband video space, we’d encourage you to sign up for Will’s daily newsletter, which is a great source of information.

Retargeting Offering from SpotXchange Released Out of Beta
WESTMINSTER, CO (February 11, 2010) – SpotXchange announced today that it has released from beta its video ad retargeting service. During the past six months, several advertising clients, including DISH Network, Colorado Tourism, and Click Here have tested the beta service with considerable success.
SpotXchange’s video ad retargeting, [...]

SpotXchange was ranked as the fourth largest video ad network according comScore’s December 2009 Video Metrix stats.  To see comScore’s public release, go here:
US Online Video Market Continues as Americans Watch 33 Billion Videos in December – comScore

SpotXchange’s Bryon Evje, EVP of Sales & Bus Dev, wrote an article for MediaPost’s Video Insider about what Vast 2.0 means for the video ad industry.  Check it out – http://bit.ly/bWlcdq