SpotXchange Spotlight Blog

SpotXchange is Named a Certified Partner of FreeWheel

SpotXchange is proud to announce we are a Certified Partner of FreeWheel, the video monetization technology provider. We've been working with FreeWheel since 2009, and this new status means that our ad formats comply with both FreeWheel and IAB standards. SpotXchange can now leverage our network and its capabilities.html">capabilities in conjunction with FreeWheel's flagship product, Monetization Rights Management®.



Both SpotXchange and FreeWheel aggressively uphold the latest IAB standards for online advertising, and SpotXchange was among the first video ad networks to begin the self-certification process to adhere to new online video ad transparency guidelines. FreeWheel requires its Certified Partners to fully adhere to industry standards set by the IAB in addition to criteria that FreeWheel has specified. Becoming a Certified Partner demonstrates our commitment to helping our clients successfully and safely monetize their video campaigns. We're excited to be working with FreeWheel and to help bring higher standards and improved operations to our industry.
By Leanne Smullen On January 28, 2011
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