SpotXchange Spotlight Blog

ReelSEO: Are Your Video Ad Views User Initiated Or Automatic? SpotXchange Will Tell You

Our good ol' friend, Christophor Rick, shares how our new initiation type (auto-initiated versus user-initiated) information feature helps fight video ad fraud and moves the industry forward in changing how video views are determined. SpotXchange is the first real-time bidding (RTB) supply source to make this available in real time on every bid request. Just another reason we're the industry experts in RTB for video.

 

Check out what else Christophor said about our new feature in his article on ReelSEO.

By Annie Vissat On February 21, 2012
Contact SpotXchange
Forrester: Online RTB Video Primed for Dramatic Growth