SpotXchange's Blog

WESTMINSTER, CO August 6, 2007 – Online video ad campaigns can be targeted more precisely than ever before as SpotXchange (www.spotxchange.com) announces that it will be providing video audience measurement information from comScore Video Metrix to clients using SpotXchange’s auction-based online video advertising marketplace.
According to comScore Video Metrix reports, “primetime U.S. video streaming activity occurs [...]

Deal Enables Advertisers and Agencies to Dynamically Customize Web Video Ads for Specific Audiences, Occasions and Locations
New York-JULY 16, 2007-Visible World, the leading video advertising technology and services company, today announced that it will work with SpotXchange, the Internet’s first self-service exchange for online video ads, to enable advertisers and agencies to customize online video [...]

What: Michael Shehan, president and CEO of SpotXchange, the Internet’s first self-service exchange for online video ads SpotXchange and a division of Booyah Networks, Inc., will present at the Digital Hollywood Conference at NXTcomm 2007 held June 18-21, 2007 in Chicago.
Shehan and fellow panelists will present, “Advertising and Technology – Interactive TV, Broadband, UGM & [...]

WESTMINSTER, CO – May 16, 2007 – Online video ad serving network SpotXchange will participate in Digital Hollywood June 18-21.
Regional Director Paul Bowlin will participate in the panel, Advertising NEXT: Social Networks, User Generated Video, Blogs, IMs, Podcasts, Broadband and Mobile, – It’s the Breakthrough Year! at 12:15 p.m. on Wednesday, June 20. Appointments and interviews [...]

SpotXchange to serve video ads for Next-Generation Premium Video Syndication Platform
SAN FRANCISCO, CA. April 25, 2007 – ClipSyndicateTM, a next-generation ad-supported premium video syndication network, and SpotXchange, the video ad serving division of Booyah Networks, a digital marketing and technologies company, announced today an advertising distribution partnership.
“The SpotXchange marketplace provides great flexibility and extensibility to [...]

WESTMINSTER, CO – February 28, 2007 – SpotXchange, a division of Booyah Networks, Inc., will be at OMMA Hollywood this March to introduce attendees to its auction-based online video advertising network.
Founder and CEO Michael Shehan will participate on the panel, Bang the Gavel: Will Auction Based Pricing Dominate the Online Landscape? at 4:45 p.m. on [...]

WESTMINSTER, CO – January 23, 2007 – Online video ad serving division SpotXchange, hired Paul Bowlin as regional sales director. Paul will run the company’s East Coast office.
“This is the year to make things happen with online video advertising. As such, we are continuing to invest heavily in our sales team. Paul will play a [...]

WESTMINSTER, CO – January 19, 2007 – SpotXchange, a division of Booyah Networks, Inc., heads to the Big Apple in May to participate in the IAB’s Leadership Forum: Digital Video. SpotXchange joins attendees in a big picture look at the evolving digital video space. Company representatives will be available in the lobby between sessions for [...]

WESTMINSTER, CO – January 17, 2007 – SpotXchange, a division of Booyah Networks, Inc., will be at ad:tech San Francisco April 24 through 26. The company will announce new advertiser and publisher partners as well as new features to the company’s auction-based online video advertising network. Company representatives will be available at booth number 6088. [...]

WESTMINSTER, CO – January 8, 2007 – SpotXchange, a division of Booyah Networks, Inc., joins attendees at the American Association of Advertising Agencies (AAAA) in Las Vegas for its annual conference and trade show. Company representatives will be available in the expo hall, at booth 406, for demonstrations and interviews. Advance appointments are being taken [...]