Archive for the 'About SpotXchange' Category

comScore Video Metrix – SpotXchange is 2nd Largest Video Ad Network

Monday, May 10th, 2010

SpotXchange continued its climb towards the top of Video Metrix when comScore released its March 2010 rankings.  SpotXchange ranked as the 2nd largest video ad network in terms of Actual Reach with 36M uniques reached.  SpotXchange’s potential reach was 69M.
Click here to read comScore release.
InformationWeek also covered SpotXchange’s rank in this article.

comScore Video Metrix Dec 2009 Released

Tuesday, February 9th, 2010

SpotXchange was ranked as the fourth largest video ad network according comScore’s December 2009 Video Metrix stats.  To see comScore’s public release, go here:
US Online Video Market Continues as Americans Watch 33 Billion Videos in December – comScore

Alex Bogusky Blogs about SpotXchange

Monday, January 4th, 2010

Alex Bogusky, the coolest investor in the world and co-chairman of Crispin, Porter + Bogusky, wrote a post on his Posterous blog about SpotXchange’s new targeting capabilities and our hiring needs.  Thanks, Alex!
Follow this link to read his post:  http://alexbogusky.posterous.com/somebody-is-hiring-it-must-really-be-2010
If you’d like to follow Alex via Twitter, then go here:  http://twitter.com/bogusky

VideoNuze – SpotXchange to Partner with Quantcast for Demographic Targeting and GRP Pricing

Monday, December 14th, 2009

Will Richmond from VideoNuze wrote an article on SpotXchange’s recently announced partnership with Quantcast.
Click here to read article from Will:  VideoNuze article about SpotXchange’s new targeting and reporting capabilities.

SpotXchange Releases Audience-Targeting Video Ad Service

Monday, December 14th, 2009

Audience profiling available across thousands of sites, enabling GRP model
WESTMINSTER, CO (December 14, 2009) – SpotXchange announced today that it is now offering advertisers the ability to plan and buy campaigns targeted at specific demographic audiences across each of its 2,500 partner sites. The emerging video ad network becomes one of the first in the [...]

Booyah Networks finds silver lining to recessions

Friday, December 4th, 2009

The Denver Business Journal published an article today about SpotXchange’s sister company, Booyah Networks.  As the article discusses, Booyah Networks was started by Mike Shehan and Steve Swoboda in the century’s first recession using nothing but proceeds from a sold house, a second mortgage and a sold Lamborghini.  Out of that, Booyah was able to [...]

SpotXchange #18 on comScore’s Media Metrix

Friday, November 20th, 2009

comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. Web activity at the top online properties for October 2009 based on data from the comScore Media Metrix service.
SpotXchange Video Ad Network ranked #18 with a potential reach of 134M uniques or 67% of the US population [...]

SpotXchange Adds Online Video Veteran to Executive Team

Thursday, November 12th, 2009

Bryon Evje to run Sales and Business Development at Emerging Video Network
WESTMINSTER, CO (November 13, 2009) – SpotXchange announced today that video ad industry veteran, Bryon Evje, has been hired to run sales and business development for the fast growing performance-based video ad network. Bryon comes to SpotXchange from Broadband Enterprises where he served [...]

comScore Alert – SpotXchange September Actuals Reported

Monday, November 9th, 2009

comScore released a data alert today notifying that SpotXchange was underreported in the September 2009 Video Metrix release.  The updated measures are as follows:
Unique Viewers (000) 20,830;
Videos (000) 83,002
SpotXchange Video Ad Network should be properly reported in late November when October Video Metrix numbers are reported by comScore.

SpotXchange Cracks Top 20 on comScore’s Video Metrix

Wednesday, September 9th, 2009

WESTMINSTER, CO (September 10, 2009) – comScore’s newly released Video Metrix numbers for July 2009 listed SpotXchange as a top video ad network reaching a potential of 47M unique visitors per month with its in-stream pre-roll video ad unit. As a result, SpotXchange ranked in the top 20 of Video Metrix when including potential [...]