Blog & Insights

Private Marketplaces & Advanced Studies in Programmatic Video


SpotXchange worked with AdMonsters to create the “Private Marketplaces & Advanced Studies in Programmatic Video” playbook for publishers. Download your copy here to learn more about how to incorporate Deal ID and build PMPs into your sales initiatives.

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The Shift Towards HTTPS and a More Secure Ad Environment


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Security threats have been making their way into headlines recently. This media coverage combined with privacy concerns born out of last year’s revelations about the NSA collecting user meta data has lead to heightened sensitivity with regard to consumer privacy. Effects from this sensitivity are rippling through the AdTech industry, causing a shift of inventory sources to HTTPS enabled websites and ads.

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Q&A with Video Content Aggregator, VideoElephant


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We recently sat down with Brendan Bourke, CMO of VideoElephant to chat about the hot topic of third party video content. Brendan shared some great insights and recommendations for publishers looking to get started with third party video content.

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Do YOU have Culture?


Here at SpotXchange, we pride ourselves in how great our culture is and how something we strive to keep constant even as our company grows rapidly both here in Westminster and across the globe.

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Boost Revenue by Integrating Premium Third-Party Content into Your Inventory


PP3rdparty We recognize that access to premium content in a seamless fashion can be a challenge for publishers, which is why we’re excited to announce a partnership with VideoElephant. Through our partnership, we’re making it easy for publishers to connect to high quality content from big names like National Geographic, Press Association and Meredith.

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Holistic Inventory Optimization      •    Cross Screen Ad Serving    •      Transparency and Informed Control