The engineering team at SpotXchange is always striving to improve our network’s ability to help advertisers manage their online campaigns, while helping publishers maximize their revenue opportunities. We pushed a significant amount of new code recently that should result in some noticeable improvements in both our self-service advertiser tools as well as our self-service publisher [...]
We received another very cool recognition this week. Deloitte ranked Booyah Networks, SpotXchange’s parent company, as one of the fastest growing companies in Colorado and the United States.
More precisely, Booyah Networks was ranked 107th fastest growing tech company in Deloitte’s 2007 Technology Fast 500, a ranking of the fastest growing technology, media, telecommunications and [...]
Wow, I’m really proud and excited to announce that SpotXchange won Streaming Media’s Readers’ Choice Award as BEST video advertising platform. There are several people here that have been working night and day the last two years developing the SpotXchange platform and growing the SpotXchange network, so it is fantastic to be recognized with [...]
SpotXchange has recently enabled third-party ad serving support to Atlas In-Stream Video advertisers. Third-party ad serving (wherein a publisher’s ad query is fulfilled by a third-party ad service, rather than by a primary or in-house ad service) is old hat in the banner advertising space, but more difficult to coordinate in video advertising due to [...]
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