AdAge covered an interesting study on the acceptance of ad-supported online video content.
I am interested to know if acceptance would change if survey respondents were asked specifically about retail sites who produce informational videos (WineLibraryTV comes to mind–note: I’m just using the show as an example as I’ve never seen an ad on any episode [...]
What: Visit SpotXchange at the AAAA’s Conference in Orlando, Florida.
When: March 5-7, 2008
Where: Rosen Shingle Creek Resort & Golf Club, Expo Hall, Booth # 404
Who: Contact Paul Bowlin, pbowlin@spotxchange.com, or Bryan Blood, bblood@spotxchange.com, to set up a meeting.
MediaPost, OnlineMediaDaily, News Brief, Friday, Feb 1, 2008 8:00 AM ET
ONLINE VIDEO ADVERTISING NETWORK SPOTXCHANGE announced that it has raised an undisclosed amount in its first round of angel funding.
Investors include: Alex Bogusky, Chief Creative Officer, Crispin Porter + Bogusky; Laurence Chang, former Portfolio Manager, Janus Worldwide Fund; Tim Hudner, former Chief Operations and Chief [...]
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