SpotXchange – Online Video Advertising

Michael Shehan

Founder, CEO, President

Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange. SpotXchange is helping a growing group of advertisers and agencies sponsor millions of video streams per day from a large publisher network. Michael lends his expertise to various committees and programs with the Interactive Advertising Bureau and has been tapped as an industry expert by MarketWatch, MediaPost, iMedia Connection, OMMA and more. Michael’s career highlights include CEO of Ereo, Inc., a venture-backed image search technology company. Before Ereo, he founded LOGEX International, LLC, an e-commerce solutions provider for the retail and catalog industries. When LOGEX was acquired in 1998, Michael was named president for two of AppNet's divisions, e-Commerce Solutions and Outsourcing Services. Michael graduated from Vanderbilt with a degree in Biology.

Contact Mike mike@SpotXchange.com or 303-345-6601

 

Steve Swoboda

Founder, Chief Operating Officer and Chief Financial Officer

With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other startup companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of iBelay LLC, a venture capital firm investing in seed stage companies, and public company experience as director of corporate development for MessageMedia, Inc. (acquired by DoubleClick). Steve began his career at Price Waterhouse LLP, where he gained extensive experience in domestic and international mergers and acquisitions, SEC reporting, and internal controls. Steve holds a bachelor’s degree in accounting from the University of Colorado.

Contact Steve swoboda@SpotXchange.com or 303-345-6616

 

J. Allen Dove

Chief Technology Officer

J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks, Allen was a founder and CTO of ShadowLogic Inc., an information assurance and national security solutions engineering firm. Allen also served as the CTO of AppNet, Inc., a company publicly traded and subsequently acquired by Commerce One in April 2000. Allen was responsible for all facets of AppNet’s technology innovations and focuses.

Contact Allen adove@SpotXchange.com or 303-345-6602

 

Bryon Evje

EVP, Sales & Business Development

Bryon Evje has more than 12 years of media experience, with a career that includes posts ranging from journalism, content development, operations, product development, sales and business development. Bryon began his career as a sports writer in New York, where he covered the local pro and college scene for multiple daily newspapers in the nation's top media market. He later helped bring a host of professional sports teams online for the first time, including the New York Mets, New York Yankees, Chicago Bears and Denver Broncos. Bryon then helped pioneer one of the original online video incubation companies, Wavexpress, making IP-based video-on-demand a reality before it later became an industry-wide phenomenon. Most recently, Bryon was Chief Operating Officer and later President for one of the web's original online video networks, Broadband Enterprises. Bryon holds multiple patents and has fashioned a number of leading technology platforms, including the first-ever video-specific ad-serving, tracking and measurement platform and the original contextual video distribution system. Bryon lives in Atlanta, GA, with his wife and three children.

Contact Bryon bevje@SpotXchange.com or 678-624-7589

 

Doug Render

Director of Product Management

Doug Render has spent the past 13 years working in a number of diverse entrepreneurial businesses in product management, product marketing and sales channel development and support roles. Doug’s responsibilities at Booyah Networks include aligning development resources with business requirements to help SpotXchange deliver video advertising solutions that anticipate marketplace needs. Immediately prior to joining Booyah, he worked at a venture-backed high-technology company where he helped develop the company’s primary value propositions, market differentiation and product plans. Doug has a BA from Brown University and an MBA from the Leeds School of Business at the University of Colorado.

Contact Doug doug@SpotXchange.com or 303-345-6628

 

Troy Lerner

Advisor

Troy advocates advanced targeting capabilities for the SpotXchange platform on behalf of the media buying community by advising the SpotXchange product development team. Troy brings hands-on experience with the entire online marketing landscape, including search (PPC, PI, SEO), display media, site design, and behavioral targeting, etc. Troy has helped companies of all sizes and budgets with online marketing solutions, including Motor Trend, the American Automobile Association and Little Tikes. Troy currently runs The Booyah Agency after two years at Avenue A / Razorfish where he headed up business development for the search division and managed client teams. Troy was part of the team that made Avenue A / Razorfish Search to one of the largest global buyers of search inventory. Prior to Avenue A / Razorfish, Troy co-founded an interactive marketing company with nearly 70,000 worldwide customers. Troy sold the company in 2002. Troy studied Economics and American Government at the University of Virginia.

Contact Troy troy@thebooyahagency.com or 303-345-6619

 

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