Your One-Stop Shop to the World’s Largest Online Video Advertising Platform & Marketplace
Some of the world's largest web video advertising brands use SpotXchange video advertising marketplace to deliver their video ads with the latest ad targeting methods, in real-time and automatically optimized for campaign success.
With targeted video advertising from SpotXchange, advertisers gain peace of mind as they experience increased transparency, flexibility and control of their video ad campaigns. Unlike a lot of other video ad platforms, SpotXchange guarantees that our advertisers will generate revenues from their video ad campaigns.
SpotXchange Online Video Advertising Solutions
 Video Ad Marketplace The SpotXchange video ad marketplace reaches more than 110 million unique viewers every month and more than 1,000 integrated publisher sites in more than 40 countries, helping video targeting for advertisers to reach their online audiences and helping publishers make money from their video content. We make video advertising simple. SpotXchange focuses on targeting, reach and measurement. With the most advanced targeting capabilities available for video, SpotXchange matches the right ad to the right audience on the right screen. We launched an industry first for video advertising -- Otto -- our auto-optimization technology that steers ad campaigns to the right audience increasing audience engagement and decreasing costs for advertisers. SpotXchange has an extensive publisher marketplace and we're different in that we require every publisher to be integrated to our video ad platform, which provides brand advertisers with premium video content at scale, high-impact ad units that maximize ROI, unmatched audience targeting, and unparalleled transparency and brand safety. Real-Time Bidding / Exchange SpotXchange's RTB marketplace is the most advanced RTB video capability in the industry. SpotXchange helps companies tailor their bids on an impression-by-impression basis when bidding on in-stream and in-banner video ad inventory made available through our auction-based marketplace. With SpotXchange, advertisers can examine each video ad opportunity individually, and decide whether or not to serve an ad before placing a bid in the first place. Advertisers enjoy real-time control over executing targeted campaigns, and more efficient buys. Our RTB / exchange solution delivers as much or as little as a client needs at one time. With significantly increased marketplace competition, publishers can access new buyers, increase revenue and enjoy higher CPMs. Private Marketplace A private marketplace provides buyers with the ability to make digital media buys from their preferred publishers by leveraging programmatic and real-time bidding (RTB) technology. A buy side private marketplace powered by SpotXchange, gives you the utmost control to manage the rules around when, where and how your digital video investments are made. You'd have easy access to evaluate in real time all of the impressions your publishers made available exclusively to you. The publishers that participate in your private marketplace may be current partners you buy from or partners you'd like to work with. So you and your participating publishers continue to manage the relationship as you have in the past. There isn't a limit to the number of publishers you invite into your private marketplace. Within your private marketplace, you'll have brand protection, strict control over the price you pay for media, transparency, streamlined workflow, improved efficiency and more. Check out Chapter 7: Private Marketplaces - Attributes and |
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Video Ad Marketplace 
| Buying video on an exchange with brand safety measures activated can offer brands an incredible value and allow marketers to leverage data to create an ongoing conversation with a consumer through a multi-touch point video effort. - Adam Kasper, EVP of Digital Investments, Havas Digital |
