SpotXchange – Online Video Advertising

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	Media Coverage
	SpotXchange adds to NYC ad sales team Posted September 2, 2008 by Valerie Quintanilla NEW YORK September 2, 2008 Online video advertising network SpotXchange announced today the addition of Len Bilello. Len, an award winning sales strategist, will serve as vice president of sales, where he will primarily focus on building the company’s broadband video commercial advertising base. With more then fifteen years of experience, Len has evangelized and sold [...] more MediaPost: Local Advertising: Lessons for All Video Advertisers Posted August 18, 2008 by Valerie Quintanilla Local Advertising: Lessons for All Video Advertisers Posted August 18th, 2008 by Michael Shehan Just how in the world will local online video advertising become a $1.5 billion industry (according to The Kelsey Group’s US Local Video Forecast - 2007 - 2012 Report) in just a few years after only generating $11 million in 2007? Local [...] more TVWeek: Digital Dealmakers Posted August 4, 2008 by Valerie Quintanilla Digital Dealmakers August 3, 2008 Mike Shehan, CEO of SpotXchange The player: Mike Shehan, CEO of SpotXchange The play: SpotXchange is an online video advertising network that brokers deals for ads against online video content. Ads can be pre-rolls, overlays, banners and pre-game ads in which a video advertisement plays before a casual game starts. SpotXchange is the sister [...] more MediaPost: Level One: InGame Advertising Success Posted June 24, 2008 by Valerie Quintanilla MediaPost Online Video Insider, Posted June 23rd, 2008 10:45 am by Michael Shehan Back in the day, video game consoles were hooked up to television sets, or played via floppy disks in school computer lounges (Oregon Trail anyone?). What if Super Mario and Luigi stopped mid-game and let products be schlepped to us en route to [...] more More Media Coverage

	Press Releases
	09/02/08 - SpotXchange adds to NYC ad sales team 06/05/08 - SpotXchange CEO to Speak at OMMA Gaming, July 22 05/16/08 - SpotXchange at Casual Connect, July 23-25 05/05/08 - SpotXchange at OMMA Video, June 16 04/23/08 - SpotXchange Continues Growth More Press Releases

	Events Schedule
	SpotXchange CEO to Speak at OMMA Gaming, July 22 What: SpotXchange CEO/President Michael ... more SpotXchange at Casual Connect, July 23-25 What: SpotXchange representatives will b... more SpotXchange at NAB What: SpotXchange representatives will b... more SpotXchange at ad:tech San Francisco, April 15-16 What: SpotXchange representatives wi... more More Events

	Executive Corner
	Michael Shehan - Founder, President & CEO Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange. ...more mike@SpotXchange.com or 303-345-6601 Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other start up companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of ...more swoboda@SpotXchange.com or 303-345-6616 J. Allen Dove - Chief Technology Officer J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks ...more adove@SpotXchange.com or 303-345-6602

	Multimedia Resources
	Logos Print quality logos Web quality logos Screen Shots Advertiser Screens Publisher Screens Photos Head shot — Michel Shehan Case Studies 1408 Case Study Fact Sheets SpotXchange Facts

PR Contact info: Valerie Quintanilla — email: valerie@spotxchange.com, office phone: 303.345.6623

Michael Shehan - Founder, President & CEO

Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange. SpotXchange is helping a growing group of advertisers and agencies sponsor millions of video streams per day from a large publisher network. Michael lends his expertise to various committees and programs with the Interactive Advertising Bureau and has been tapped as an industry expert by MarketWatch, MediaPost, iMedia Connection, OMMA and more. Michael’s career highlights include CEO of Ereo, Inc., a venture-backed image search technology company. Before Ereo, he founded LOGEX International, LLC, an e-commerce solutions provider for the retail and catalog industries. When LOGEX was acquired in 1998, Michael was named president for two of AppNet’s divisions, e-Commerce Solutions and Outsourcing Services. Michael graduated from Vanderbilt with a degree in Biology.

Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other start up companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of iBelay LLC, a venture capital firm investing in seed stage companies, and public company experience as director of corporate development for MessageMedia, Inc. (acquired by DoubleClick). Steve began his career at Price Waterhouse LLP, where he gained extensive experience in domestic and international mergers and acquisitions, SEC reporting, and internal controls. Steve holds a bachelor’s degree in accounting from the University of Colorado.

J. Allen Dove - Chief Technology Officer

J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks, Allen was a founder and CTO of ShadowLogic Inc., an information assurance and national security solutions engineering firm. Allen also served as the CTO of AppNet, Inc., a company publicly traded and subsequently acquired by Commerce One in April 2000. Allen was responsible for all facets of AppNet’s technology innovations and focuses.

SpotXchange - Online Video Advertising

Offices: Denver (HQ), Los Angeles, New York

SpotXchange – Online Video Advertising

Michael Shehan - Founder, President & CEO

Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

J. Allen Dove - Chief Technology Officer

Logos

Screen Shots

Photos

Case Studies

Fact Sheets

Michael Shehan - Founder, President & CEO

Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

J. Allen Dove - Chief Technology Officer