SpotXchange – Online Video Advertising

Media Coverage

SpotXchange Reaches Almost 2X Hulu’s Audience

And served more video ads than YouTube in June 2010 according to comScore’s Video Metrix 2.0 report. Click here for Ad Age article:  http://adage.com/digital/article?article_id=144968 Click here for MediaPost article: http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=132087 more

 

SpotXchange in the UK

The SpotXchange UK team making some waves with clients like Kellogg’s – http://bit.ly/d0DKtt. Way to go, team! more

 

comScore Video Metrix – SpotXchange is 2nd Largest Video Ad Network

SpotXchange continued its climb towards the top of Video Metrix when comScore released its March 2010 rankings.  SpotXchange ranked as the 2nd largest video ad network in terms of Actual Reach with 36M uniques reached.  SpotXchange’s potential reach was 69M. Click here to read comScore release. InformationWeek also covered SpotXchange’s rank in this article. more

 

ClickZ – Video Ad Networks Embrace Retargeting

Zach Rogers from ClickZ wrote a nice piece about video ad retargeting.  Go here to read the article on ClickZ:  http://bit.ly/acRa6H more


 

Events Schedule

SpotXchange Sponsors and Speaks at NYC digiday: VIDEO UPFRONT

The SpotXchange Sales and Bus Dev teams... more

SpotXchange CEO to Speak at Casual Gaming Summit

SpotXchange CEO, Mike Shehan, is speakin... more

SpotXchange CEO to Speak on Internet Video & Marketing Panel during Digital Hollywood at CES

MEDIA ADVISORY What: SpotXchange Preside... more

SpotXchange CEO to Speak at OMMA Gaming, July 22

What: SpotXchange CEO/President Michael ... more

 

Executive Corner

Michael Shehan - Founder, President & CEO

Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange.

mike@SpotXchange.com or 303-345-6601

Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other start up companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of

swoboda@SpotXchange.com or 303-345-6616

J. Allen Dove - Chief Technology Officer

J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks

adove@SpotXchange.com or 303-345-6602

 

Multimedia Resources

Logos

Print quality logos

Web quality logos

Screen Shots

Advertiser Screens

Publisher Screens

Photos

Head shot — Michel Shehan


 

PR Contact info: Erica Harte — email: eharte@spotxchange.com, office phone: 303.345.6609

 
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Michael Shehan - Founder, President & CEO

Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange. SpotXchange is helping a growing group of advertisers and agencies sponsor millions of video streams per day from a large publisher network. Michael lends his expertise to various committees and programs with the Interactive Advertising Bureau and has been tapped as an industry expert by MarketWatch, MediaPost, iMedia Connection, OMMA and more. Michael’s career highlights include CEO of Ereo, Inc., a venture-backed image search technology company. Before Ereo, he founded LOGEX International, LLC, an e-commerce solutions provider for the retail and catalog industries. When LOGEX was acquired in 1998, Michael was named president for two of AppNet’s divisions, e-Commerce Solutions and Outsourcing Services. Michael graduated from Vanderbilt with a degree in Biology.
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Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other start up companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of iBelay LLC, a venture capital firm investing in seed stage companies, and public company experience as director of corporate development for MessageMedia, Inc. (acquired by DoubleClick). Steve began his career at Price Waterhouse LLP, where he gained extensive experience in domestic and international mergers and acquisitions, SEC reporting, and internal controls. Steve holds a bachelor’s degree in accounting from the University of Colorado.
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J. Allen Dove - Chief Technology Officer

J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks, Allen was a founder and CTO of ShadowLogic Inc., an information assurance and national security solutions engineering firm. Allen also served as the CTO of AppNet, Inc., a company publicly traded and subsequently acquired by Commerce One in April 2000. Allen was responsible for all facets of AppNet’s technology innovations and focuses.
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