SpotXchange – Online Video Advertising

comScore Alert – SpotXchange September Actuals Reported

comScore released a data alert today notifying that SpotXchange was underreported in the September 2009 Video Metrix release.  The updated measures are as follows: Unique Viewers (000) 20,830; Videos (000) 83,002 SpotXchange Video Ad Network should be properly reported in late November when October Video Metrix numbers are reported by comScore. more

comScore Reports September Video Metrix – SpotXchange

comScore announced September 2009 Video Metrix numbers today, and reported that SpotXchange’s potential reach was 55.7M with 33% viewer penetration in the US.  SpotXchange ranked as the #5 video ad network in terms of potential reach.  Not reported (yet), SpotXchange delivered over 80M video ads in the US to over 21M unique visitors. To see comScore’s [...] more

MediaPost Article about Google’s BT

MediaPost sought comments from SpotXchange on Google’s low adoption rate of their BT Service.  Bryon Evje, EVP of Sales & Marketing, and Len Bilello, VP of Sales, Eastern Region both commented. Link to article – http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=116821 more

SpotMixer and SpotXchange Partner for SMBs

Small Businesses Finding Great Success With Online Video Ads Using SpotMixer’s Upgraded Online Video Advertising Service SpotMixer 2.0 Loads New Features Into Its Industry-Leading Video Creation and Distribution Technology, Offers 30-Day Free Trial SpotMixer REDWOOD CITY, CA–(Marketwire – August 4, 2009) – Despite the challenging economic times, small and medium-sized businesses (SMBs) across the country are quickly discovering [...] more

Michael Shehan - Founder, President & CEO

Michael founded Booyah Networks in 2001 as a self-service paid search network. Under his leadership, Booyah ranked 23rd on the 2006 Inc. 500 list of fastest growing private U.S. companies; Booyah was the top advertising/marketing company on the list. The Booyah Networks portfolio also includes The Booyah Agency, a boutique-style online marketing agency and SpotXchange, an online video ad serving exchange.

mike@SpotXchange.com or 303-345-6601

Steve Swoboda - Founder, Chief Operating Officer and Chief Financial Officer

With almost twenty years in corporate finance, operations and accounting, Steve oversees operational and financial activities for Booyah Networks and SpotXchange. Steve’s experience prior to founding Booyah Networks includes senior management positions at two other start up companies (Ereo, Inc. and ProSavvy, Inc.), serving as chief financial officer of

swoboda@SpotXchange.com or 303-345-6616

J. Allen Dove - Chief Technology Officer

J. Allen Dove brings Booyah Networks more than 13 years of experience in information technology leadership and execution. Throughout his career, Allen has worked at the C-level in companies ranging in size from Fortune 500 to start-ups to successfully develop and execute technology strategies and programs. In 2007, Allen was recognized by InfoWorld as a finalist in their annual CTO 25. Prior to Booyah Networks

adove@SpotXchange.com or 303-345-6602

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Head shot — Michel Shehan

PR Contact info: Erica Harte — email: eharte@spotxchange.com, office phone: 303.345.6609